Delivery is now 54 percent of Yum China's sales, and Pizza Hut's average ticket fell 11 percent while its transactions rose 13 percent
Customers came more often and spent less.
Yum China reported second quarter revenues of $3.1bn on Thursday, 13 percent higher year on year and 6 percent higher excluding currency. Operating profit rose 14 percent to $348m, which the company calls a second quarter record. Diluted earnings per share were $0.70, 21 percent higher.
Underneath those figures, same-store sales grew 1 percent and same-store transactions grew 5 percent. The gap is the story.
Pizza Hut, where the gap is widest
The brand detail states it outright. Pizza Hut same-store transactions grew 13 percent, and that, in the company's words, more than offset an 11 percent decline in ticket average.
Yum China attributes the smaller ticket to value-for-money offerings and to incremental smaller orders such as those from solo diners, and describes the move as bringing the ticket closer to a target range under a mass-market strategy. Pizza Hut system sales grew 6 percent, against 4 percent in the first quarter, and the brand opened 174 net new stores, nearly double the same quarter last year. KFC system sales grew 7 percent, with restaurant margin expansion.
The delivery number
Delivery sales grew 26 percent and now account for approximately 54 percent of total company sales. A year ago the figure was 45 percent.
Restaurant margin was flat at 16.1 percent. The release gives the cause in one clause: increased rider cost from a higher delivery mix, offset by streamlined operations. At Pizza Hut specifically, delivery is now roughly 52 percent of company sales, against 43 percent.
Stores, cash and one closing date
The company opened 560 net new stores in the quarter, 67 percent more than a year earlier, with 41 percent of them opened by franchisees. Total store count reached 19,297, of which 18 percent are franchised.
It returned $402m to shareholders during the quarter, $301m of it in buybacks and $101m in dividends, and says it is on track to return $1.5bn across 2026.
The item at the top of the release is not a number. Yum China expects to complete its acquisition of the Pizza Hut brand in Mainland China in August, after operating that brand in the market for 36 years. Joey Wat, the chief executive, said the near-term effect is savings in license fees supporting margin expansion, with Pizza Hut's restaurant margin approaching KFC's. Wat also said the second half faces tougher comparisons following last year's delivery platform subsidies.